The Unicorn Hill Christmas Tree Farm in Gainesville is closing after 38 years

For more than a generation, Unicorn Hill Christmas Tree Farm has been home to countless holiday memories. Families choose their tree from six different pine species, fell it and strap it to the roof of their car to drive to its new home.

But for those accustomed to making that annual stop since 1984, this year will be the last.

After 38 years in business, John and Cathryn Gregory, both 78, who ran the farm at 3605 NW 69th St. in Gainesville, have decided to quit.

However, that decision was made several years ago, they said.

“[That was]the first year that we didn’t buy new seedlings to plant, I cried,” Cathryn said. “I couldn’t believe we didn’t plant seedlings.”

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Cathryn and John Gregory, owners of Unicorn Hill Christmas Tree Farm, walk across the peloton in December 2021.  After thousands of trees sold and lifetime memories, the Gregorys are closing the farm after this Christmas season.

Cathryn estimates that about half of the farm’s visitors are repeat customers, some of whom have been visiting for many years.

“We had several who brought their young kids with them when we first opened, and now those kids have kids and they’re coming,” she said.

These are the memories the Gregorys will miss the most.

“It’s about the people that come out,” John said. “We sell an experience.”

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